Hypercode Blog, Page 2

Since we introduced our awork extension for Raycast, it’s become part of daily work for us and many other teams. Find projects, open tasks and track time, all from the launcher with a few keystrokes. This update brings awork and Raycast closer together with several new features.

Raycast 2 and Windows

With the arrival of Raycast 2 and Raycast for Windows, we’ve updated the extension to support both, while keeping it running smoothly in Raycast 1.

Project & Task Keys

awork recently introduced Project and Task Keys: unique IDs for projects and tasks, and a feature we’d often requested ourselves. The extension now supports them too. If you’ve enabled keys in awork, you’ll see them in Raycast. If you haven’t, everything works as before.

Create Task / Edit Task

Creating and editing awork tasks was our most requested feature. Now, Create Task is available as a standalone command alongside Search Projects, Search Tasks and Log Time. Select a project and open the pre-filled form from the submenu or with ^C on macOS or CTRL+C on Windows. Welcome to our new Windows users! To edit a task, choose Edit Task from its submenu or use ^E or CTRL+E. You can create subtasks in the same way, provided the selected task isn’t already a subtask.

awork Meets Raycast AI

These features are also available through Raycast’s AI tools. Use @awork to find projects and tasks, track time, or create and edit tasks in natural language. Before creating or changing a task, Raycast shows you the details to confirm, as usual.

The updated extension is available now in the official Raycast Store.

Our awork video profile shows why awork works so well for us and how we use it with our clients. The extension grew out of that everyday work: a small tool that evolves with our needs and with the expanding features of awork and Raycast.

This year’s second connect circle was also an anniversary edition: dimedis is turning 30. The opening evening at Pe303 on the Rhine brought that history and the partnerships behind it to life. A summer evening in Cologne, good conversations, a barbecue, ice cream and a great 30th-anniversary party. Congratulations again! 🎉

The next day at Clouth Quartier focused on the topics shaping retail, trade fairs and events: commerce media, AI, digital signage, visitor management, measurable trade fair results and how digital services can make a difference on site. Having attended the first connect circle last year, this time we took part in two sessions ourselves.

Panel: “Rethinking Leadership: Why Female Leadership Matters to Everyone”

Our managing director Jens von der Heydt joined Christine Sommer from NOMOO ice cream, Juliane Jähnke from agendum and Konstanze Dallmeyer from dimedis to discuss why modern leadership goes beyond individual career paths. Moderated by Franziska Grabow, the conversation covered structures, visibility, networks and unconscious patterns. It also explored how companies — and, as Jens stressed, men — can help turn good intentions into meaningful change.

Masterclass: “Relevance at the Right Moment: How Event Apps Become Personal Trade Fair Assistants”

Next, Florian Ehle from dimedis and our managing director Stefan Grund showed how apps, including event apps, can become more relevant in the age of AI and hyper-personalization. They shared an exclusive look at the ongoing development of the FairMate Event App, which we build together with dimedis. It already offers much more than a digital program: content is tailored to different audiences before, during and after an event, providing the guidance, information or interaction people need at the right moment.

Thank you to dimedis for two great days and an event that brings industry discussion, product insights and personal connections together so well!

In our conversations with businesses, we see how quickly AI is becoming part of their workflows, social media presence and digital products. Their websites need to support that direction, too. Content is no longer discovered only through blue links in search results. Search engines, AI Overviews, chatbots and LLM-based assistants interpret it, summarize it and use it in new answers. This is where GEO comes in: Generative Engine Optimization is the practice of preparing content and its structure for generative answer engines.

For us, SEO/GEO builds on the foundations of good corporate websites. A website needs authoritative content, sound technology and clearly defined meaning. It should explain what a business offers, who it serves, the context it works in, and the experience and results behind its claims.

Search engines and AI systems approach this in different ways. They read content, recognize entities and interpret relationships to establish context. Services, people, projects, case studies, articles and contact options therefore need a clear structure as well as an engaging presentation. That means thoughtful information architecture, semantic markup, consistent metadata, a maintained XML sitemap and structured data using JSON-LD and Schema.org. Where useful, it can also include a curated llms.txt file or machine-readable endpoints such as MCP servers.

For CMS websites that have grown over time, this is often an architectural challenge. Custom SEO fields, legacy template logic and inconsistent content models can make it difficult to deliver content clearly. It helps to review existing SEO data, structured data and editorial workflows together, considering how the CMS, frontend, content model and markup work as a whole.

We help businesses develop their websites into dependable knowledge sources for traditional search and AI systems. Our work connects positioning, content structure, the CMS, frontend and semantic markup, looking beyond individual SEO fields.

• SEO/GEO audits of existing website and content structures
• Migration and configuration of SEO systems
• Information architecture for AI-readable service, project and knowledge pages
• JSON-LD/Schema.org for organizations, services, projects, articles and people
• Semantic HTML and technical frontend optimization
• XML sitemaps, canonical URLs and consistent metadata
• llms.txt and curated content summaries for AI systems
• Content structures that support retrieval for chatbots and AI search

SEO/GEO connects our work on Corporate Websites with AI Engineering. A modern company website represents a brand, supports sales and provides knowledge. We build and develop websites with all three roles in mind, so they work well for people and can be reliably understood and linked to by search engines and AI systems.

If you’d like to take your website in this direction, we’d be happy to review it with you, from strategy and content through to the technology behind it.

What’s it like to work at Hypercode? What matters to us? And, of course, which roles are we hiring for? Our new careers page is a place to get to know us beyond our projects. If you’re interested in planning, designing and building digital products — or know someone who is — take a look at hypercode.de/en/careers/.

It’s already working well: in the short time since launch, we’ve filled our first vacancies. Today, we’ve also added a listing for speculative applications in software development.